Background
As a fractional CMO, leveraging over 20 years of full stack marketing in AI, Enterprise SaaS, Cloud and Infrastructure systems. Creative messaging, positioning and go-to-market strategies helped start-ups and large enterprises turn their disruptive products and solutions into measurable business growth and long lasting brands.
Fractional CMO for Breakaway Growth
AI, Cloud, SaaS
Messaging
Turning complex technical innovations into customer benefits
GTM Strategies
Aligning your business objectives with actionable marketing plans
Branding
Bringing creative storytelling to elevate your market voice
Organization/Team development
Assess organizational needs and gaps, develop and oversee the hiring/talent plan for your marketing team.
Offerings
Engaged Service - (6 month+) Working closely with the C-suite, develop strategy, organizational success and KPIs.
Half day Service - Develop and guide an executive session to develop strategy framework or a particular marketing pinpoint.
Advisor Service - Per hour service on a particular project or ongoing plan execution.
Sample Clients Projects
AI R&D Collaboration
Messaging platform and go-to-market plan for an AI based drug research and discovery start up. Aligned to CEO vision and 3 year strategic growth planning
AI Chip/Infrastructure
Developed an AI as-a-service strategy and product offering for a series C start up looking to transform its business and accelerate growth
Security as a service
Messaging narrative and value proposition development for a breakthrough AI powered role based access, security series A start up.